02 May Why Join Keller Williams?
So, why join Keller Williams? Our agents decide to join us for a variety of reasons, but there are some reasons we hear over and over again.
When you join Keller Williams, we teach you to build your own business.
This is one of the main reasons I merged my independent, boutique brokerage with Keller Williams back in 2004! I got all the benefits of having my own brokerage BUT without the legal hassles and management headaches of running my own brokerage. It was a true win-win.
To drive the point home, we have a ZERO DOLLAR national marketing budget at Keller Williams. That means we NEVER spend money building the Keller Williams brand. Why? Because it doesn’t matter. We reinvest that money into helping our AGENTS build THEIR businesses and THEIR brands. We want our agents to succeed and have lives of abundance.
We know for a fact that consumers choose and AGENT, not a COMPANY. This isn’t our research, it’s widely known. People do business with people they like, not with companies.
We have also proven this THOUSANDS of times. Keller Williams has grown to 160,000+ agents (as of spring 2017) and many of those agents joined us from other real estate companies. If consumers cared which company their agent was with, how are all these people still doing business? Because the company brand doesn’t matter. Consumers want someone who will take care of them and make the transaction easy.
When you join Keller Williams, the training never stops.
Regardless of where you are in your real estate career, Keller Williams has training for you. LOTS of training. In fact, Training Magazine ranked us the top training organization IN ANY INDUSTRY in the US again last year. Pretty cool, eh? Also, our Keller Williams Ignite training is widely recognized as one of the best in the business and we teach that all the time.
When you join Keller Williams, you can earn 100% commission
(actually, you can earn more than 100% commission…more on that later).
The Keller Williams profit sharing program is very unique and can be very lucrative. First, it’s helpful to understand the Keller Williams commission split. At Keller Williams, most agents are on a 70/30 split, BUT that 30% the company takes disappears at some point during the year depending on your production. After that point, you’re on a true 100% commission structure for the rest of that year.
To make it even more interesting, the Keller Williams profit sharing system can pay you MORE than what you pay from your 30% every year. For example, an agent in an office that has a $25,000 cap who makes $30,000 a year in profit share are actually getting paid $5000 a year to work there. It’s pretty amazing!